Telesales - case studies
Control and Process Solutions
CAPSL are a small engineering firm that supply large components to the power station industry. .
Power Station's are notoriously difficult to get into from a sales point of view, therefore we were asked to put together a lead generation campaign with the objective of sourcing new data and prospects, then contact these prospects via telesales and email to qualify and gain introductions and sales appointments.
We are now in the second year of this project, and due to the valuable business intelligence gathered we ensure CAPSL is 'in-front' of their prospects at the right time with the right proposition.
"The project has resulted in many big orders, and has returned 10 times the spend."
XS UK LTD
XS provide IT and software support to SMEs across the South West. XS were not generating enough leads to keep their 4-person sales team busy and in profit.
After sourcing target data, and contacting via a telesales 1st pass to qualify and gain permission for inclusion monthly email newsletter, XS started to generate both immediate prospects (directly through telesales) and organic prospects (via newsletter offers).
We were able to tell who has clicked onto a newsletter offer, and so
schedule a telesales follow-up courtesy call.
"We are now generating enough inward leads to keep our sales team very busy."
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